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HBA Global Expo Features Master Class on Lipstick

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By: TOM BRANNA

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HBA Global Expo, the leading beauty and product development event, will present a master class on “Anatomy of Lipstick” as part of its comprehensive educational program. Taking place Tuesday, Oct. 15, from 1:00 – 4:00 p.m. this in-depth tutorial will cover the entire process of developing a successful lipstick formula and shade range for increased customer satisfaction, from a marketing point of view. The 10th Annual HBA takes place October 14-16, 2002 at the Jacob K. Javits Co...

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